Cousin Mouth Releases Haunting Video For “New Memories”

Psychedelic R&B Group Takes Listeners on An Introspective Expedition

Detroit, MI – Detroit’s psychedelic R&B outfit, Cousin Mouth, has released a new music video for their single, “New Memories,” an introspective story of facing your past, present, and future. The track is about learning to overcome past experiences and use them to find inner peace. “New Memories” is the first single off their upcoming album, MayflowerPeacemakerHolyredeemer, which is available for pre-order now. “New Memories” is available for viewing on YouTube and for streaming on Spotify.

Directed by Zach Hagy, the video starts with a groovy, persuasive guitar intro that shows Cousin Mouth’s lead singer Alex Burns, entering an old Cadillac. He takes a compelling drive through different parts of town, curiously passing by different versions of himself. The past experiences, selves, and relationships we all live with weigh on the present versions of ourselves. “This song is some of my reflections on how we confront and coexist with the past and how it affects our present and future,” says Burns. He eventually is face to face with himself and “The Muses,” who are played by background vocalists Supercoolwicked (Morgan Hutson) and Salakastar (Aja Dier). Burns is forced to battle the reality of what is in front of him and reflect on the life he wants to lead. The ability to overcome and live peacefully with this conflict is the central message Cousin Mouth wants to portray.

Cousin Mouth is the brainchild of songwriter and producer Alex Burns. Their sound is inspired by artists like James Blake, D’Angelo, and Todd Rundgren; moody and sultry R&B with some pop influence. The tone of their recently completed upcoming album, MayflowerPeacemakerHolyredeemer, reflects their signature groove, beat-based style mixed with a psychedelic-dreamy sound. When naming the band, “Mouth” came from Burns being a singer foremost, and “Cousin” comes from the familial connection they access through music and the community that it builds. This is their second studio album following their 2018 debut album, Medusa released by Detroit record shop and label Paramita Sound.

In the trippy music video for “New Memories,” Cousin Mouth leads listeners on a reflective journey to make peace with their past. “This theme of inevitable conflict within oneself leading to harmony (or not) is one of the broader themes both lyrically and musically on the record,” says Burns. You can download or stream “New Memories” now on Spotify and watch the video on YouTube. Pre-order the upcoming album, MayflowerPeacemakerHolyredeemer, set for release on February 26 via Feeder Loft Records. To keep up with their musical journey, follow Cousin Mouth on social media @CousinMouth.